FCA Canada Hosts the Fourth Annual Ram Tough Truck Pull to Benefit the United Way

Now in its fourth year, The Ram Tough Truck Pull was held on the banks of the Detroit River right in front of FCA Canada's headquarters. The event is proudly sponsored by the FCA Foundation and is an incredible event that raises money for the United Way/Centraide Windsor-Essex County. 25 teams competed for bragging rights and the "Guts, Glory, Ram" Cup by pulling an FCA Auto Transport Carrier loaded with Ram trucks and weighing nearly 80,000 pounds! The teams had to pull the carrier with their Ram truck for 100 feet, and the winning team took the trophy with a combined time of 56.90 on three pulls!

Make way for the king. #GutsGloryRam pic.twitter.com/7pMEgwSZh6

— RamTrucks (@RamTrucks) September 25, 2016

The event raised over $77,000 dollars to support the United Way/Centraide Windsor-Essex County. FCA Canada is proud to have been a part of such a great event supporting an even greater cause while highlighting the incredible capabilities of Ram trucks. Lithia Chrysler Jeep Dodge Ram has an unbeatable selection of Ram 1500, 2500, and 3500 trucks in a range of trims currently in our inventory. Visit us for a test drive and let us help you find the Ram truck that's right for you.